WIND Mobile Multi-User In-Store Experience

Stimulant, in partnership with Trapeze, helped WIND Mobile extend their core brand philosophy of “The Power of Conversation” to the in-store experience with a Microsoft Surface-based assisted sales application. Surface lives in the heart of the store in most WIND Mobile retail locations, providing delightfully simple access to key product information and facilitating two-way conversation between employees and customers.


As a consultative tool, the Surface table allows customers to compare devices and plans side-by-side, helping to identify the options that work best for them. Information is made available quickly, clearly and in one layer of engagement. Stimulant worked closely with Trapeze to bring the WIND Mobile brand alive on Microsoft Surface, leveraging custom sound design, playful 2D physics and object recognition, all carefully blended into a seamless and engaging experience. The application leverages Stimulant’s proprietary product comparison engine, as well as a custom content management system to enable easy updating across all stores. Like all of our projects, extra care was taken to ensure scalability and stability for years to come.

Subsequent versions of the application will focus on the customization of services and devices directly from Surface.

Source: Stimulant

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